'Let Us Play' Goes to Virtual Reality

Beginning on Friday, July 21, fans Lettuce can now experience content in VR environments thanks to social music VR platform Endless Riff. After signing in to the Endless Riff platform via an Oculus Rift headset, users will be able to watch Lettuce’s “funkumentary” Let Us Play in immersive, social VR environments, where they can interact with their friends and fellow fans in real time.

The virtual world premiere will take place July 21st at 10pm EST/7pm PST and it will thereafter be available on-demand exclusively on Endless Riff’s platform. For more info on getting Endless

Riff and viewing content, please click here.

Filmed over a 6-month period, Let Us Play documents Lettuce’s intense touring schedule and the creation of their 2015 album, Crush. Footage from live sets, recording sessions, interviews, and candid scenes from the road are all included in the 45-minute film, providing a well-rounded portrait of the band, their life, and what it takes to write, record, and promote a top-notch funk album. “One of the main lessons I took away from my six months with Lettuce is that this band and their music are really all about community,” said Let Us Play director Jay Sansone of Human Being Media. “That’s why this film is a perfect fit for Endless Riff’s VR platform, which will amplify that feeling with its virtual movie theater. I’m excited that fans of my film can now experience it in a new way, and hope it will further enhance their understanding of and appreciation for this band.”

Endless Riff will be available on additional devices later in 2017.

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